April 17-18, 2008 Sea Palms Golf & Tennis Resort St. Simons Island

Conference Schedule Questions? Contact Rick Hammell or call 770-454-6776 THURSDAY, April 17 6:30-7:30pm WELCOME RECEPTION Join us at Ziggy Mahoney's to kick off this year's conference. Enjoy an open bar and tasty appetizers at this famous St. Simons hot spot. Dinner on your own. FRIDAY, April 18 9:00am REGISTRATION OPENS 9:15-10:00 am CONTINENTAL BREAKFAST 10:00-10:15 am WELCOME & INTRODUCTION Colleen Mitchell, The Times Herald, Newnan Chairman, Sales & Marketing Committee and Judy Fleming, Early County News, Blakely President, Georgia Press Association 10:15am-Noon Keynote Speaker: Chuck Nau THE NEW FRONTIER Explore the opportunities and challenges offered by the newest media, the internet. Understand the role of print and the internet to business professionals and retailers. Online's impact on print and other media. Why advertise on newspaper web sites? Online selling basics. Enhance selling skills. Proficiency in selling across both print and online media. About Your Keynote Speaker Chuck Nau, with Murray & Nau, Inc., is an independent publishing consultant with over 25 years of experience having served the Seattle Times, Knight-Ridder Newspapers and the Chicago Tribune Company in a number of management, marketing, media and sales capacities. Chuck's work as a publishing consultant include clients who are newspapers, publishing associations and niche publications. His practice enables him to put his wide range of publishing experience to work for publishers, sales management teams and senior managers on both a day to day and special project basis. Chuck's clients typically describe the management and sales training workshops that he conducts as high spirited, interactive, motivational, very informative and fun. Noon - 1:00 pm LUNCH 1:00 pm Chuck Nau CLARIFY WHAT IT IS YOU HAVE TO OFFER This workshop will reinforce your newspaper product knowledge. Review the importance of advertising and the art of "value and benefits" selling. Enhance your self discipline and enhance your time and territory management. 2:30 pm BREAK 2.45-3:45 pm REVENUE PRODUCING IDEA EXCHANGE This is where you'll get great ideas to take back to your newspaper and turn into incremental revenue. Please an example of your best idea. $100 cash prize. 6:00-7:00 pm COCKTAIL RECEPTION (business attire) 7:00 pm DINNER AND AWARDS BANQUET